Renault is under pressure to drop its Renault Zoe electric car name – from a French woman Zoe Renault.
Groupe Renault Develops Fabric made from Recycled Materials for New Renault ZOE, This textile product, made from safety belts, textile scrap from the automotive industry and polyester fibers from the recycling of plastic bottles, now covers the interior of the New Renault ZOE, in. – News from steelguru.com –
The Parisian, 23, has hired lawyers to insist that Renault scrap its branding. Renault has previously been the subject of a petition from French women called Zoe to change the name.
“I could not bear to hear: ‘Zoe’s broken down’ or ‘We need to get Zoe overhauled’,” she told Le Parisien newspaper.
Her lawyer David Koubbi has said he will take the case to court unless Renault changes the name.
The Renault Zoe is set for launch in 2012, and its name was chosen because it means “life” in Greek.
A Renault spokesman said Zoe was not a “definitive choice”.
Read the Renault Zoe review